{"id":10343,"date":"2026-05-22T23:23:59","date_gmt":"2026-05-23T03:23:59","guid":{"rendered":"https:\/\/bbk.naitus.cl\/casos\/"},"modified":"2026-07-08T15:16:24","modified_gmt":"2026-07-08T19:16:24","slug":"case-studies","status":"publish","type":"page","link":"https:\/\/bbk.naitus.cl\/en\/case-studies\/","title":{"rendered":"Case studies"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"10343\" class=\"elementor elementor-10343 elementor-1405\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e6d224f e-flex e-con-boxed e-con e-parent\" data-id=\"e6d224f\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-3b8053d e-con-full e-flex elementor-invisible e-con e-child\" data-id=\"3b8053d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeInUp&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-639a3b0 elementor-widget__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"639a3b0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>BBK Group<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d3a53ce elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"d3a53ce\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Success stories with tangible value creation <\/h1>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-07b0e6a elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"07b0e6a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>For more than a decade, we have translated complex challenges into strategic and innovative solutions for clients across the retail, transportation, and healthcare industries, among others. Projects where design, strategy, and creativity converge to drive meaningful impact. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9ba3b28 e-flex e-con-boxed e-con e-parent\" data-id=\"9ba3b28\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c28bc7b e-n-tabs-none elementor-invisible elementor-widget elementor-widget-n-tabs\" data-id=\"c28bc7b\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;tabs_justify_horizontal&quot;:&quot;center&quot;,&quot;horizontal_scroll_tablet&quot;:&quot;enable&quot;,&quot;horizontal_scroll_mobile&quot;:&quot;enable&quot;,&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;horizontal_scroll&quot;:&quot;disable&quot;}\" data-widget_type=\"nested-tabs.default\">\n\t\t\t\t\t\t\t<div class=\"e-n-tabs\" data-widget-number=\"203996283\" aria-label=\"Tabs. Open items with Enter or Space, close with Escape and navigate using the Arrow keys.\">\n\t\t\t<div class=\"e-n-tabs-heading\" role=\"tablist\">\n\t\t\t\t\t<button id=\"e-n-tab-title-2039962831\" data-tab-title-id=\"e-n-tab-title-2039962831\" class=\"e-n-tab-title\" aria-selected=\"true\" data-tab-index=\"1\" role=\"tab\" tabindex=\"0\" aria-controls=\"e-n-tab-content-2039962831\" style=\"--n-tabs-title-order: 1;\">\n\t\t\t\t\t\t<span class=\"e-n-tab-title-text\">\n\t\t\t\tAll\t\t\t<\/span>\n\t\t<\/button>\n\t\t\t\t<button id=\"strategic-brand-consulting\" data-tab-title-id=\"e-n-tab-title-2039962832\" class=\"e-n-tab-title\" aria-selected=\"false\" data-tab-index=\"2\" role=\"tab\" tabindex=\"-1\" aria-controls=\"e-n-tab-content-2039962832\" style=\"--n-tabs-title-order: 2;\">\n\t\t\t\t\t\t<span class=\"e-n-tab-title-text\">\n\t\t\t\tStrategic Brand Consulting\t\t\t<\/span>\n\t\t<\/button>\n\t\t\t\t<button id=\"advertising-and-contents\" data-tab-title-id=\"e-n-tab-title-2039962833\" class=\"e-n-tab-title\" aria-selected=\"false\" data-tab-index=\"3\" role=\"tab\" tabindex=\"-1\" aria-controls=\"e-n-tab-content-2039962833\" style=\"--n-tabs-title-order: 3;\">\n\t\t\t\t\t\t<span class=\"e-n-tab-title-text\">\n\t\t\t\tAdvertising &amp; Content\t\t\t<\/span>\n\t\t<\/button>\n\t\t\t\t<button id=\"brand-design-branding\" data-tab-title-id=\"e-n-tab-title-2039962834\" class=\"e-n-tab-title\" aria-selected=\"false\" data-tab-index=\"4\" role=\"tab\" tabindex=\"-1\" aria-controls=\"e-n-tab-content-2039962834\" style=\"--n-tabs-title-order: 4;\">\n\t\t\t\t\t\t<span class=\"e-n-tab-title-text\">\n\t\t\t\tBrand Design &amp; Branding\t\t\t<\/span>\n\t\t<\/button>\n\t\t\t\t<button id=\"architecture-spatial-design\" data-tab-title-id=\"e-n-tab-title-2039962835\" class=\"e-n-tab-title\" aria-selected=\"false\" data-tab-index=\"5\" role=\"tab\" tabindex=\"-1\" aria-controls=\"e-n-tab-content-2039962835\" style=\"--n-tabs-title-order: 5;\">\n\t\t\t\t\t\t<span class=\"e-n-tab-title-text\">\n\t\t\t\tArchitecture &amp; Spatial Design\t\t\t<\/span>\n\t\t<\/button>\n\t\t\t\t<button id=\"brand-consumer-studies\" data-tab-title-id=\"e-n-tab-title-2039962836\" class=\"e-n-tab-title\" aria-selected=\"false\" data-tab-index=\"6\" role=\"tab\" tabindex=\"-1\" aria-controls=\"e-n-tab-content-2039962836\" style=\"--n-tabs-title-order: 6;\">\n\t\t\t\t\t\t<span class=\"e-n-tab-title-text\">\n\t\t\t\tBrand and Consumer Studies\t\t\t<\/span>\n\t\t<\/button>\n\t\t\t\t<button id=\"web-development\" data-tab-title-id=\"e-n-tab-title-2039962837\" class=\"e-n-tab-title\" aria-selected=\"false\" data-tab-index=\"7\" role=\"tab\" tabindex=\"-1\" aria-controls=\"e-n-tab-content-2039962837\" style=\"--n-tabs-title-order: 7;\">\n\t\t\t\t\t\t<span class=\"e-n-tab-title-text\">\n\t\t\t\tWeb Development\t\t\t<\/span>\n\t\t<\/button>\n\t\t\t\t<button id=\"experience-strategy-design\" data-tab-title-id=\"e-n-tab-title-2039962838\" class=\"e-n-tab-title\" aria-selected=\"false\" data-tab-index=\"8\" role=\"tab\" tabindex=\"-1\" aria-controls=\"e-n-tab-content-2039962838\" style=\"--n-tabs-title-order: 8;\">\n\t\t\t\t\t\t<span class=\"e-n-tab-title-text\">\n\t\t\t\tExperience Strategy and Design\t\t\t<\/span>\n\t\t<\/button>\n\t\t\t\t<button id=\"brand-factory \" data-tab-title-id=\"e-n-tab-title-2039962839\" class=\"e-n-tab-title\" aria-selected=\"false\" data-tab-index=\"9\" role=\"tab\" tabindex=\"-1\" aria-controls=\"e-n-tab-content-2039962839\" style=\"--n-tabs-title-order: 9;\">\n\t\t\t\t\t\t<span class=\"e-n-tab-title-text\">\n\t\t\t\tBrand Factory\t\t\t<\/span>\n\t\t<\/button>\n\t\t\t\t\t<\/div>\n\t\t\t<div class=\"e-n-tabs-content\">\n\t\t\t\t<div id=\"e-n-tab-content-2039962831\" role=\"tabpanel\" aria-labelledby=\"e-n-tab-title-2039962831\" data-tab-index=\"1\" style=\"--n-tabs-title-order: 1;\" class=\"e-active elementor-element elementor-element-b822bdd e-con-full e-flex e-con e-child\" data-id=\"b822bdd\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-05ff76e elementor-grid-3 elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-widget elementor-widget-loop-grid\" data-id=\"05ff76e\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;template_id&quot;:10267,&quot;row_gap&quot;:{&quot;unit&quot;:&quot;em&quot;,&quot;size&quot;:1,&quot;sizes&quot;:[]},&quot;row_gap_tablet&quot;:{&quot;unit&quot;:&quot;em&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;row_gap_mobile&quot;:{&quot;unit&quot;:&quot;em&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;pagination_type&quot;:&quot;load_more_infinite_scroll&quot;,&quot;_skin&quot;:&quot;post&quot;,&quot;columns&quot;:&quot;3&quot;,&quot;columns_tablet&quot;:&quot;2&quot;,&quot;columns_mobile&quot;:&quot;1&quot;,&quot;edit_handle_selector&quot;:&quot;[data-elementor-type=\\&quot;loop-item\\&quot;]&quot;,&quot;load_more_spinner&quot;:{&quot;value&quot;:&quot;fas fa-spinner&quot;,&quot;library&quot;:&quot;fa-solid&quot;}}\" data-widget_type=\"loop-grid.post\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-loop-container elementor-grid\" role=\"list\">\n\t\t<style id=\"loop-10267\">.elementor-10267 .elementor-element.elementor-element-5555f4f{--display:flex;--min-height:0px;--margin-top:0px;--margin-bottom:0px;--margin-left:0px;--margin-right:0px;--padding-top:0px;--padding-bottom:0px;--padding-left:0px;--padding-right:0px;}.elementor-widget-call-to-action .elementor-cta__title{font-family:var( --e-global-typography-primary-font-family ), Sans-serif;font-weight:var( --e-global-typography-primary-font-weight );}.elementor-widget-call-to-action .elementor-cta__description{font-family:var( --e-global-typography-text-font-family ), Sans-serif;font-weight:var( --e-global-typography-text-font-weight );}.elementor-widget-call-to-action .elementor-cta__button{font-family:var( --e-global-typography-accent-font-family ), Sans-serif;font-weight:var( --e-global-typography-accent-font-weight );}.elementor-widget-call-to-action .elementor-ribbon-inner{font-family:var( --e-global-typography-accent-font-family ), Sans-serif;font-weight:var( --e-global-typography-accent-font-weight );}.elementor-10267 .elementor-element.elementor-element-3c50e44 .elementor-cta__content{min-height:450px;text-align:start;padding:1em 1em 1em 1em;}.elementor-10267 .elementor-element.elementor-element-3c50e44 .elementor-cta__title{font-family:\"Poppins\", Sans-serif;font-size:18px;font-weight:500;line-height:1.2em;color:var( --e-global-color-8b04a78 );}.elementor-10267 .elementor-element.elementor-element-3c50e44 .elementor-cta__title:not(:last-child){margin-bottom:16px;}.elementor-10267 .elementor-element.elementor-element-3c50e44 .elementor-cta__description{font-family:var( --e-global-typography-044cf29-font-family ), Sans-serif;font-size:var( --e-global-typography-044cf29-font-size );font-weight:var( --e-global-typography-044cf29-font-weight );line-height:var( --e-global-typography-044cf29-line-height );letter-spacing:var( --e-global-typography-044cf29-letter-spacing );word-spacing:var( --e-global-typography-044cf29-word-spacing );color:var( --e-global-color-8b04a78 );}.elementor-10267 .elementor-element.elementor-element-3c50e44 .elementor-cta__description:not(:last-child){margin-bottom:16px;}.elementor-10267 .elementor-element.elementor-element-3c50e44 .elementor-cta__button{color:var( --e-global-color-8b04a78 );border-color:var( --e-global-color-8b04a78 );font-family:var( --e-global-typography-f9ed8b2-font-family ), Sans-serif;font-size:var( --e-global-typography-f9ed8b2-font-size );font-weight:var( --e-global-typography-f9ed8b2-font-weight );line-height:var( --e-global-typography-f9ed8b2-line-height );letter-spacing:var( --e-global-typography-f9ed8b2-letter-spacing );word-spacing:var( --e-global-typography-f9ed8b2-word-spacing );background-color:#FFFFFF00;border-width:1px;border-radius:500px;padding:0.5em 2em 0.5em 2em;}.elementor-10267 .elementor-element.elementor-element-3c50e44 .elementor-cta__button:hover{color:var( --e-global-color-d95d1cb );background-color:var( --e-global-color-7906193 );border-color:#00000000;}.elementor-10267 .elementor-element.elementor-element-3c50e44 .elementor-ribbon-inner{background-color:#02010100;color:var( --e-global-color-8b04a78 );font-family:var( --e-global-typography-044cf29-font-family ), Sans-serif;font-size:var( --e-global-typography-044cf29-font-size );font-weight:var( --e-global-typography-044cf29-font-weight );line-height:var( --e-global-typography-044cf29-line-height );letter-spacing:var( --e-global-typography-044cf29-letter-spacing );word-spacing:var( --e-global-typography-044cf29-word-spacing );}.elementor-10267 .elementor-element.elementor-element-3c50e44 .elementor-cta:not(:hover) .elementor-cta__bg-overlay{background-color:#0000009A;}.elementor-10267 .elementor-element.elementor-element-3c50e44 .elementor-cta:hover .elementor-cta__bg-overlay{background-color:#000000CC;}.elementor-10267 .elementor-element.elementor-element-3c50e44 .elementor-cta .elementor-cta__bg, .elementor-10267 .elementor-element.elementor-element-3c50e44 .elementor-cta .elementor-cta__bg-overlay{transition-duration:1500ms;}.elementor-10267 .elementor-element.elementor-element-3c50e44{margin:0px 0px calc(var(--kit-widget-spacing, 0px) + 0px) 0px;padding:0px 0px 0px 0px;width:var( --container-widget-width, 100% );max-width:100%;--container-widget-width:100%;--container-widget-flex-grow:0;}@media(min-width:768px){.elementor-10267 .elementor-element.elementor-element-5555f4f{--content-width:100%;}}@media(max-width:1024px){.elementor-10267 .elementor-element.elementor-element-3c50e44 .elementor-cta__title{font-size:16px;line-height:1.5em;}.elementor-10267 .elementor-element.elementor-element-3c50e44 .elementor-cta__description{font-size:var( --e-global-typography-044cf29-font-size );line-height:var( --e-global-typography-044cf29-line-height );letter-spacing:var( --e-global-typography-044cf29-letter-spacing );word-spacing:var( --e-global-typography-044cf29-word-spacing );}.elementor-10267 .elementor-element.elementor-element-3c50e44 .elementor-cta__button{font-size:var( --e-global-typography-f9ed8b2-font-size );line-height:var( --e-global-typography-f9ed8b2-line-height );letter-spacing:var( --e-global-typography-f9ed8b2-letter-spacing );word-spacing:var( --e-global-typography-f9ed8b2-word-spacing );}.elementor-10267 .elementor-element.elementor-element-3c50e44 .elementor-ribbon-inner{font-size:var( --e-global-typography-044cf29-font-size );line-height:var( --e-global-typography-044cf29-line-height );letter-spacing:var( --e-global-typography-044cf29-letter-spacing );word-spacing:var( --e-global-typography-044cf29-word-spacing );}}@media(max-width:767px){.elementor-10267 .elementor-element.elementor-element-3c50e44 .elementor-cta__title{font-size:16px;line-height:1.5em;}.elementor-10267 .elementor-element.elementor-element-3c50e44 .elementor-cta__description{font-size:var( --e-global-typography-044cf29-font-size );line-height:var( --e-global-typography-044cf29-line-height );letter-spacing:var( --e-global-typography-044cf29-letter-spacing );word-spacing:var( --e-global-typography-044cf29-word-spacing );}.elementor-10267 .elementor-element.elementor-element-3c50e44 .elementor-cta__button{font-size:var( --e-global-typography-f9ed8b2-font-size );line-height:var( --e-global-typography-f9ed8b2-line-height );letter-spacing:var( --e-global-typography-f9ed8b2-letter-spacing );word-spacing:var( --e-global-typography-f9ed8b2-word-spacing );}.elementor-10267 .elementor-element.elementor-element-3c50e44 .elementor-ribbon-inner{font-size:var( --e-global-typography-044cf29-font-size );line-height:var( --e-global-typography-044cf29-line-height );letter-spacing:var( --e-global-typography-044cf29-letter-spacing );word-spacing:var( --e-global-typography-044cf29-word-spacing );}}\/* Start custom CSS for call-to-action, class: .elementor-element-3c50e44 *\/\/* ==========================================================================\r\n   1. CONTENEDOR PRINCIPAL: Capa de degradado negro de abajo hacia arriba\r\n   ========================================================================== *\/\r\n.elementor-10267 .elementor-element.elementor-element-3c50e44 {\r\n    position: relative !important;\r\n}\r\n\r\n.elementor-10267 .elementor-element.elementor-element-3c50e44::before {\r\n    content: \"\" !important;\r\n    position: absolute !important;\r\n    top: 0 !important;\r\n    left: 0 !important;\r\n    width: 100% !important;\r\n    height: 100% !important;\r\n    \/* El degradado inicia oscuro abajo (100% opacidad) y se vuelve invisible arriba *\/\r\n    background: linear-gradient(to top, rgba(0, 0, 0, 1) 0%, rgba(0, 0, 0, 0.85) 50%, rgba(0, 0, 0, 0) 100%) !important;\r\n    z-index: 1 !important; \/* Capa por encima de la imagen *\/\r\n    pointer-events: none !important; \/* Permite interactuar con el widget sin bloquear clics *\/\r\n    border-radius: inherit; \/* Hereda las esquinas redondeadas si el contenedor las posee *\/\r\n}\r\n\r\n\/* ==========================================================================\r\n   2. CONTENIDO DEL WIDGET: Forzar que el contenido quede sobre el degradado\r\n   ========================================================================== *\/\r\n.elementor-10267 .elementor-element.elementor-element-3c50e44 .elementor-cta__content,\r\n.elementor-10267 .elementor-element.elementor-element-3c50e44 .elementor-widget-container {\r\n    position: relative !important;\r\n    z-index: 2 !important; \/* Capa por encima del degradado *\/\r\n}\r\n\r\n\/* ==========================================================================\r\n   3. CINTA (RIBBON): Posicionamiento absoluto sin rotaci\u00f3n\r\n   ========================================================================== *\/\r\n.elementor-10267 .elementor-element.elementor-element-3c50e44 .elementor-ribbon {\r\n    position: absolute !important;\r\n    top: 25px !important;\r\n    right: 25px !important;\r\n    left: auto !important;\r\n    bottom: auto !important;\r\n    transform: none !important;\r\n    width: auto !important;\r\n    height: auto !important;\r\n    margin: 0 !important;\r\n    padding: 0 !important;\r\n    background: transparent !important;\r\n    box-shadow: none !important;\r\n    z-index: 3 !important; \/* Capa superior a todo lo dem\u00e1s *\/\r\n}\r\n\r\n\/* 4. ESTILO DE LA ETIQUETA: Formato visual y Efecto Glass *\/\r\n.elementor-10267 .elementor-element.elementor-element-3c50e44 .elementor-ribbon-inner {\r\n    background-color: rgba(30, 30, 30, 0.4) !important; \r\n    backdrop-filter: blur(8px) !important;\r\n    -webkit-backdrop-filter: blur(8px) !important;\r\n    border: 1px solid rgba(255, 255, 255, 0.6) !important; \r\n    border-radius: 8px !important; \r\n    padding: 8px 16px !important;\r\n    font-size: 13px !important;\r\n    font-weight: 400 !important;\r\n    transform: none !important; \r\n    display: inline-block !important;\r\n    text-align: center !important;\r\n    margin: 0 !important;\r\n    letter-spacing: 0.2px !important;\r\n}\r\n\r\n\/* 5. COLOR DEL TEXTO DE LA ETIQUETA: Blanco en estado normal y hover *\/\r\n.elementor-10267 .elementor-element.elementor-element-3c50e44 .elementor-ribbon-inner,\r\n.elementor-10267 .elementor-element.elementor-element-3c50e44 .elementor-ribbon-inner *,\r\n.elementor-10267 .elementor-element.elementor-element-3c50e44 .elementor-ribbon-inner:hover,\r\n.elementor-10267 .elementor-element.elementor-element-3c50e44 .elementor-ribbon-inner:hover * {\r\n    color: #ffffff !important;\r\n    text-decoration: none !important;\r\n}\r\n\r\n\/* ==========================================================================\r\n   6. BOT\u00d3N: Estilos generales y estructura base\r\n   ========================================================================== *\/\r\n.elementor-10267 .elementor-element.elementor-element-3c50e44 a.elementor-button {\r\n    display: flex !important;\r\n    align-items: center;\r\n    background-color: transparent !important;\r\n    padding: 0 !important;\r\n    border: none !important;\r\n}\r\n\r\n.elementor-10267 .elementor-element.elementor-element-3c50e44 .elementor-button-text {\r\n    border: 1px solid #ffffff !important;\r\n    border-radius: 50px !important;\r\n    padding: 10px 35px !important;\r\n    margin-right: -3px !important;\r\n    display: inline-block;\r\n    color: #ffffff !important;\r\n    transition: all 0.3s ease !important;\r\n}\r\n\r\n.elementor-10267 .elementor-element.elementor-element-3c50e44 .elementor-button-icon {\r\n    border: 1px solid #ffffff !important;\r\n    border-radius: 50% !important;\r\n    width: 45px !important;\r\n    height: 45px !important;\r\n    display: flex !important;\r\n    align-items: center;\r\n    justify-content: center;\r\n    margin: 0 !important;\r\n    transition: all 0.3s ease !important;\r\n    position: relative; \/* Para el posicionamiento del pseudo-elemento *\/\r\n}\r\n\r\n\/* Ocultar cualquier \u00edcono predeterminado de Elementor *\/\r\n.elementor-10267 .elementor-element.elementor-element-3c50e44 .elementor-button-icon i, \r\n.elementor-10267 .elementor-element.elementor-element-3c50e44 .elementor-button-icon svg,\r\n.elementor-10267 .elementor-element.elementor-element-3c50e44 .elementor-button-icon img {\r\n    display: none !important;\r\n}\r\n\r\n\/* Inserci\u00f3n del \u00edcono SVG v\u00eda URL como imagen de fondo *\/\r\n.elementor-10267 .elementor-element.elementor-element-3c50e44 .elementor-button-icon::before {\r\n    content: \"\";\r\n    width: 20px; \r\n    height: 20px;\r\n    background-image: url('https:\/\/bbk.naitus.cl\/wp-content\/uploads\/2026\/05\/arrow-right-long-solid-full.svg') !important;\r\n    background-repeat: no-repeat !important;\r\n    background-position: center !important;\r\n    background-size: contain !important;\r\n    transform: rotate(-45deg); \r\n    transition: all 0.3s ease !important;\r\n    display: inline-block;\r\n    color: transparent !important; \/* Asegura que no se muestre texto alternativo *\/\r\n}\r\n\r\n\/* ==========================================================================\r\n   7. BOT\u00d3N: Efectos Hover (Pasar el cursor)\r\n   ========================================================================= *\/\r\n\/* Rotaci\u00f3n del icono SVG y cambio de color a negro usando filtros *\/\r\n.elementor-10267 .elementor-element.elementor-element-3c50e44 a.elementor-button:hover .elementor-button-icon::before {\r\n    transform: rotate(0deg); \r\n    filter: brightness(0); \/* Convierte el icono blanco en negro *\/\r\n}\r\n\r\n\/* Cambio de fondo de la c\u00e1psula de texto y el c\u00edrculo a blanco *\/\r\n.elementor-10267 .elementor-element.elementor-element-3c50e44 a.elementor-button:hover .elementor-button-text,\r\n.elementor-10267 .elementor-element.elementor-element-3c50e44 a.elementor-button:hover .elementor-button-icon {\r\n    background-color: #ffffff !important;\r\n}\r\n\r\n\/* Cambio de color del texto del bot\u00f3n a negro *\/\r\n.elementor-10267 .elementor-element.elementor-element-3c50e44 a.elementor-button:hover .elementor-button-text {\r\n    color: #000000 !important;\r\n}\r\n\r\n\/* ==========================================================================\r\n   8. ESTILOS TABLET (Pantallas hasta 1024px)\r\n   ========================================================================== *\/\r\n@media (max-width: 1024px) {\r\n    .elementor-10267 .elementor-element.elementor-element-3c50e44 .elementor-button-text {\r\n        padding: 16px 50px !important; \r\n    }\r\n    .elementor-10267 .elementor-element.elementor-element-3c50e44 .elementor-button-icon {\r\n        width: 50px !important;\r\n        height: 50px !important;\r\n    }\r\n    .elementor-10267 .elementor-element.elementor-element-3c50e44 .elementor-button-icon::before {\r\n        width: 24px;\r\n        height: 24px;\r\n    }\r\n}\r\n\r\n\/* ==========================================================================\r\n   9. ESTILOS MOBILE (Pantallas hasta 767px)\r\n   ========================================================================== *\/\r\n@media (max-width: 767px) {\r\n    .elementor-10267 .elementor-element.elementor-element-3c50e44 .elementor-button-text {\r\n        padding: 14px 48px !important; \r\n        margin-right: -2px !important;\r\n    }\r\n    .elementor-10267 .elementor-element.elementor-element-3c50e44 .elementor-button-icon {\r\n        width: 45px !important;\r\n        height: 45px !important;\r\n    }\r\n    .elementor-10267 .elementor-element.elementor-element-3c50e44 .elementor-button-icon::before {\r\n        width: 20px;\r\n        height: 20px;\r\n    }\r\n}\/* End custom CSS *\/<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"10267\" class=\"elementor elementor-10267 e-loop-item e-loop-item-10535 post-10535 casos type-casos status-publish hentry category-architecture-spatial-design\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5555f4f e-flex e-con-boxed e-con e-parent\" data-id=\"5555f4f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3c50e44 elementor-cta--skin-cover elementor-cta--valign-bottom elementor-widget__width-initial elementor-bg-transform elementor-bg-transform-zoom-in elementor-widget elementor-widget-call-to-action\" data-id=\"3c50e44\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"call-to-action.default\">\n\t\t\t\t\t\t\t<a class=\"elementor-cta\" href=\"https:\/\/bbk.naitus.cl\/en\/case-studies\/alex-diseno-de-tienda-manualizacion-de-propuesta-y-acompanamiento-en-flagstore\/\">\n\t\t\t\t\t<div class=\"elementor-cta__bg-wrapper\">\n\t\t\t\t<div class=\"elementor-cta__bg elementor-bg lazyload\" style=\"background-image:inherit;\" role=\"img\" aria-label=\"\" data-bg-image=\"url(https:\/\/bbk.naitus.cl\/wp-content\/uploads\/2026\/07\/ALEX-scaled.jpg)\"><\/div>\n\t\t\t\t<div class=\"elementor-cta__bg-overlay\"><\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-cta__content\">\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-cta__title elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tAlex: Dise\u00f1o de tienda, manualizaci\u00f3n de propuesta y acompa\u00f1amiento en flagstore\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__description elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tConoce c\u00f3mo desarrollamos un lenguaje visual para Alex que unifica sus tiendas y fortalece su identidad.\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__button-wrapper elementor-cta__content-item elementor-content-item \">\n\t\t\t\t\t<span class=\"elementor-cta__button elementor-button elementor-size-\">\n\t\t\t\t\t\tVer caso\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-ribbon\">\n\t\t\t\t<div class=\"elementor-ribbon-inner\">\n\t\t\t\t\tStrategic Brand Consulting\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"10267\" class=\"elementor elementor-10267 e-loop-item e-loop-item-9792 post-9792 casos type-casos status-publish hentry category-diseno-de-marcas-y-branding\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5555f4f e-flex e-con-boxed e-con e-parent\" data-id=\"5555f4f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3c50e44 elementor-cta--skin-cover elementor-cta--valign-bottom elementor-widget__width-initial elementor-bg-transform elementor-bg-transform-zoom-in elementor-widget elementor-widget-call-to-action\" data-id=\"3c50e44\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"call-to-action.default\">\n\t\t\t\t\t\t\t<a class=\"elementor-cta\" href=\"https:\/\/bbk.naitus.cl\/en\/case-studies\/sodimac-new-corporate-identity-with-bbk-group\/\">\n\t\t\t\t\t<div class=\"elementor-cta__bg-wrapper\">\n\t\t\t\t<div class=\"elementor-cta__bg elementor-bg lazyload\" style=\"background-image:inherit;\" role=\"img\" aria-label=\"\" data-bg-image=\"url(https:\/\/bbk.naitus.cl\/wp-content\/uploads\/2026\/06\/SODIMAC.jpg)\"><\/div>\n\t\t\t\t<div class=\"elementor-cta__bg-overlay\"><\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-cta__content\">\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-cta__title elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tSodimac: New Corporate Identity with BBK Group\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__description elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tOmnichannel Visual Identity Development for Sodimac.\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__button-wrapper elementor-cta__content-item elementor-content-item \">\n\t\t\t\t\t<span class=\"elementor-cta__button elementor-button elementor-size-\">\n\t\t\t\t\t\tVer caso\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-ribbon\">\n\t\t\t\t<div class=\"elementor-ribbon-inner\">\n\t\t\t\t\tStrategic Brand Consulting\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"10267\" class=\"elementor elementor-10267 e-loop-item e-loop-item-9795 post-9795 casos type-casos status-publish hentry category-architecture-spatial-design category-arquitectura-y-diseno-de-espacios\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5555f4f e-flex e-con-boxed e-con e-parent\" data-id=\"5555f4f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3c50e44 elementor-cta--skin-cover elementor-cta--valign-bottom elementor-widget__width-initial elementor-bg-transform elementor-bg-transform-zoom-in elementor-widget elementor-widget-call-to-action\" data-id=\"3c50e44\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"call-to-action.default\">\n\t\t\t\t\t\t\t<a class=\"elementor-cta\" href=\"https:\/\/bbk.naitus.cl\/en\/case-studies\/accessible-architecture-for-a-more-human-healthcare-experience-at-redsalud-vitacura\/\">\n\t\t\t\t\t<div class=\"elementor-cta__bg-wrapper\">\n\t\t\t\t<div class=\"elementor-cta__bg elementor-bg lazyload\" style=\"background-image:inherit;\" role=\"img\" aria-label=\"\" data-bg-image=\"url(https:\/\/bbk.naitus.cl\/wp-content\/uploads\/2026\/01\/Arquitectura-accesible-para-una-experiencia-de-salud-mas-humana-en-RedSalud-Vitacura.webp)\"><\/div>\n\t\t\t\t<div class=\"elementor-cta__bg-overlay\"><\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-cta__content\">\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-cta__title elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tAccessible architecture for a more human health experience at RedSalud Vitacura\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__description elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tWe redefined outpatient care for older adults through a comprehensive, relational model focused on the experience.\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__button-wrapper elementor-cta__content-item elementor-content-item \">\n\t\t\t\t\t<span class=\"elementor-cta__button elementor-button elementor-size-\">\n\t\t\t\t\t\tVer caso\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-ribbon\">\n\t\t\t\t<div class=\"elementor-ribbon-inner\">\n\t\t\t\t\tArchitecture &amp; Spatial Design\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"10267\" class=\"elementor elementor-10267 e-loop-item e-loop-item-9818 post-9818 casos type-casos status-publish hentry category-experience-strategy-design\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5555f4f e-flex e-con-boxed e-con e-parent\" data-id=\"5555f4f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3c50e44 elementor-cta--skin-cover elementor-cta--valign-bottom elementor-widget__width-initial elementor-bg-transform elementor-bg-transform-zoom-in elementor-widget elementor-widget-call-to-action\" data-id=\"3c50e44\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"call-to-action.default\">\n\t\t\t\t\t\t\t<a class=\"elementor-cta\" href=\"https:\/\/bbk.naitus.cl\/en\/case-studies\/imicar-how-to-improve-the-customer-experience-map\/\">\n\t\t\t\t\t<div class=\"elementor-cta__bg-wrapper\">\n\t\t\t\t<div class=\"elementor-cta__bg elementor-bg lazyload\" style=\"background-image:inherit;\" role=\"img\" aria-label=\"\" data-bg-image=\"url(https:\/\/bbk.naitus.cl\/wp-content\/uploads\/2026\/06\/IMICAR-1.jpg)\"><\/div>\n\t\t\t\t<div class=\"elementor-cta__bg-overlay\"><\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-cta__content\">\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-cta__title elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tImicar: How to improve the customer experience map\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__description elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tDiscover how Imicar optimized its customer experience map to differentiate itself in a highly competitive B2B market.\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__button-wrapper elementor-cta__content-item elementor-content-item \">\n\t\t\t\t\t<span class=\"elementor-cta__button elementor-button elementor-size-\">\n\t\t\t\t\t\tVer caso\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-ribbon\">\n\t\t\t\t<div class=\"elementor-ribbon-inner\">\n\t\t\t\t\tEstrategia y Dise\u00f1o de Experiencia\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"10267\" class=\"elementor elementor-10267 e-loop-item e-loop-item-9821 post-9821 casos type-casos status-publish hentry category-experience-strategy-design\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5555f4f e-flex e-con-boxed e-con e-parent\" data-id=\"5555f4f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3c50e44 elementor-cta--skin-cover elementor-cta--valign-bottom elementor-widget__width-initial elementor-bg-transform elementor-bg-transform-zoom-in elementor-widget elementor-widget-call-to-action\" data-id=\"3c50e44\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"call-to-action.default\">\n\t\t\t\t\t\t\t<a class=\"elementor-cta\" href=\"https:\/\/bbk.naitus.cl\/en\/case-studies\/bbk-group-y-walmart-chile-innovando-en-experiencia-de-servicio\/\">\n\t\t\t\t\t<div class=\"elementor-cta__bg-wrapper\">\n\t\t\t\t<div class=\"elementor-cta__bg elementor-bg lazyload\" style=\"background-image:inherit;\" role=\"img\" aria-label=\"\" data-bg-image=\"url(https:\/\/bbk.naitus.cl\/wp-content\/uploads\/2026\/06\/Walmart_-Innovando-en-Experiencia-de-Servicio.jpg)\"><\/div>\n\t\t\t\t<div class=\"elementor-cta__bg-overlay\"><\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-cta__content\">\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-cta__title elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tWalmart: Innovating in Service Experience\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__description elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tDiagnosis of the experience at Walmart Chile, allowing the identification of key retention drivers and the design of an experience model validated through testing.\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__button-wrapper elementor-cta__content-item elementor-content-item \">\n\t\t\t\t\t<span class=\"elementor-cta__button elementor-button elementor-size-\">\n\t\t\t\t\t\tVer caso\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-ribbon\">\n\t\t\t\t<div class=\"elementor-ribbon-inner\">\n\t\t\t\t\tExperience Strategy &amp; Design\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"10267\" class=\"elementor elementor-10267 e-loop-item e-loop-item-9844 post-9844 casos type-casos status-publish hentry category-estrategia-y-diseno-de-experiencia\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5555f4f e-flex e-con-boxed e-con e-parent\" data-id=\"5555f4f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3c50e44 elementor-cta--skin-cover elementor-cta--valign-bottom elementor-widget__width-initial elementor-bg-transform elementor-bg-transform-zoom-in elementor-widget elementor-widget-call-to-action\" data-id=\"3c50e44\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"call-to-action.default\">\n\t\t\t\t\t\t\t<a class=\"elementor-cta\" href=\"https:\/\/bbk.naitus.cl\/en\/case-studies\/madeco-by-nexans-redisenando-su-estrategia-de-venta-b2b\/\">\n\t\t\t\t\t<div class=\"elementor-cta__bg-wrapper\">\n\t\t\t\t<div class=\"elementor-cta__bg elementor-bg lazyload\" style=\"background-image:inherit;\" role=\"img\" aria-label=\"\" data-bg-image=\"url(https:\/\/bbk.naitus.cl\/wp-content\/uploads\/2026\/06\/MADECO-scaled-1.jpg)\"><\/div>\n\t\t\t\t<div class=\"elementor-cta__bg-overlay\"><\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-cta__content\">\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-cta__title elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tMadeco By Nexans: Redesigning Its B2B Sales Strategy\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__description elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tWith the support of BBK Group, Madeco by Nexans redesigned its B2B sales strategy, boosting demand and optimizing its commercial structure.\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__button-wrapper elementor-cta__content-item elementor-content-item \">\n\t\t\t\t\t<span class=\"elementor-cta__button elementor-button elementor-size-\">\n\t\t\t\t\t\tVer caso\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-ribbon\">\n\t\t\t\t<div class=\"elementor-ribbon-inner\">\n\t\t\t\t\tStrategic Brand Consulting\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"10267\" class=\"elementor elementor-10267 e-loop-item e-loop-item-9851 post-9851 casos type-casos status-publish hentry category-strategic-brand-consulting\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5555f4f e-flex e-con-boxed e-con e-parent\" data-id=\"5555f4f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3c50e44 elementor-cta--skin-cover elementor-cta--valign-bottom elementor-widget__width-initial elementor-bg-transform elementor-bg-transform-zoom-in elementor-widget elementor-widget-call-to-action\" data-id=\"3c50e44\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"call-to-action.default\">\n\t\t\t\t\t\t\t<a class=\"elementor-cta\" href=\"https:\/\/bbk.naitus.cl\/en\/case-studies\/exeed-chile-the-success-of-exeed-chile\/\">\n\t\t\t\t\t<div class=\"elementor-cta__bg-wrapper\">\n\t\t\t\t<div class=\"elementor-cta__bg elementor-bg lazyload\" style=\"background-image:inherit;\" role=\"img\" aria-label=\"\" data-bg-image=\"url(https:\/\/bbk.naitus.cl\/wp-content\/uploads\/2026\/06\/EXEDD.jpg)\"><\/div>\n\t\t\t\t<div class=\"elementor-cta__bg-overlay\"><\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-cta__content\">\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-cta__title elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tExeed Chile: The Success of Exeed Chile\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__description elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tDevelopment of a brand and digital strategy for its arrival in Chile with the intention of positioning itself as a benchmark for quality and sophistication.\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__button-wrapper elementor-cta__content-item elementor-content-item \">\n\t\t\t\t\t<span class=\"elementor-cta__button elementor-button elementor-size-\">\n\t\t\t\t\t\tVer caso\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-ribbon\">\n\t\t\t\t<div class=\"elementor-ribbon-inner\">\n\t\t\t\t\tStrategic Brand Consulting\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"10267\" class=\"elementor elementor-10267 e-loop-item e-loop-item-9853 post-9853 casos type-casos status-publish hentry category-estrategia-y-diseno-de-experiencia\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5555f4f e-flex e-con-boxed e-con e-parent\" data-id=\"5555f4f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3c50e44 elementor-cta--skin-cover elementor-cta--valign-bottom elementor-widget__width-initial elementor-bg-transform elementor-bg-transform-zoom-in elementor-widget elementor-widget-call-to-action\" data-id=\"3c50e44\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"call-to-action.default\">\n\t\t\t\t\t\t\t<a class=\"elementor-cta\" href=\"https:\/\/bbk.naitus.cl\/en\/case-studies\/cchc-how-to-improve-trade-associations-with-user-experience-design\/\">\n\t\t\t\t\t<div class=\"elementor-cta__bg-wrapper\">\n\t\t\t\t<div class=\"elementor-cta__bg elementor-bg lazyload\" style=\"background-image:inherit;\" role=\"img\" aria-label=\"\" data-bg-image=\"url(https:\/\/bbk.naitus.cl\/wp-content\/uploads\/2026\/06\/CChC_-Como-Mejorar-Gremios-con-Diseno-de-Experiencia-de-Usuario.jpg)\"><\/div>\n\t\t\t\t<div class=\"elementor-cta__bg-overlay\"><\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-cta__content\">\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-cta__title elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tCChC: How to Improve Trade Associations with User Experience Design\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__description elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tDevelopment of a new association experience, with new forms of participation and the incorporation of digital tools.\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__button-wrapper elementor-cta__content-item elementor-content-item \">\n\t\t\t\t\t<span class=\"elementor-cta__button elementor-button elementor-size-\">\n\t\t\t\t\t\tVer caso\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-ribbon\">\n\t\t\t\t<div class=\"elementor-ribbon-inner\">\n\t\t\t\t\tStrategic Brand Consulting\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"10267\" class=\"elementor elementor-10267 e-loop-item e-loop-item-9858 post-9858 casos type-casos status-publish hentry category-experience-strategy-design\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5555f4f e-flex e-con-boxed e-con e-parent\" data-id=\"5555f4f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3c50e44 elementor-cta--skin-cover elementor-cta--valign-bottom elementor-widget__width-initial elementor-bg-transform elementor-bg-transform-zoom-in elementor-widget elementor-widget-call-to-action\" data-id=\"3c50e44\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"call-to-action.default\">\n\t\t\t\t\t\t\t<a class=\"elementor-cta\" href=\"https:\/\/bbk.naitus.cl\/en\/case-studies\/afp-habitat-experiencia-de-afiliados-en-afp-innovacion-y-futuro\/\">\n\t\t\t\t\t<div class=\"elementor-cta__bg-wrapper\">\n\t\t\t\t<div class=\"elementor-cta__bg elementor-bg lazyload\" style=\"background-image:inherit;\" role=\"img\" aria-label=\"\" data-bg-image=\"url(https:\/\/bbk.naitus.cl\/wp-content\/uploads\/2026\/06\/AFP-Habitat_-Experiencia-de-afiliados-en-AFP-Innovacion-y-futuro.jpg)\"><\/div>\n\t\t\t\t<div class=\"elementor-cta__bg-overlay\"><\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-cta__content\">\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-cta__title elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tAFP Habitat: Affiliate Experience in AFP, Innovation, and Future\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__description elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tBBK Group helped AFP Habitat improve the affiliate experience with an innovative approach based on Behavioral Economics and digitalization.\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__button-wrapper elementor-cta__content-item elementor-content-item \">\n\t\t\t\t\t<span class=\"elementor-cta__button elementor-button elementor-size-\">\n\t\t\t\t\t\tVer caso\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-ribbon\">\n\t\t\t\t<div class=\"elementor-ribbon-inner\">\n\t\t\t\t\tExperience Strategy &amp; Design\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"10267\" class=\"elementor elementor-10267 e-loop-item e-loop-item-9865 post-9865 casos type-casos status-publish hentry category-diseno-de-marcas-y-branding\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5555f4f e-flex e-con-boxed e-con e-parent\" data-id=\"5555f4f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3c50e44 elementor-cta--skin-cover elementor-cta--valign-bottom elementor-widget__width-initial elementor-bg-transform elementor-bg-transform-zoom-in elementor-widget elementor-widget-call-to-action\" data-id=\"3c50e44\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"call-to-action.default\">\n\t\t\t\t\t\t\t<a class=\"elementor-cta\" href=\"https:\/\/bbk.naitus.cl\/en\/case-studies\/redsalud-el-proceso-de-creacion-de-marca-de-redsalud-con-bbk-group\/\">\n\t\t\t\t\t<div class=\"elementor-cta__bg-wrapper\">\n\t\t\t\t<div class=\"elementor-cta__bg elementor-bg lazyload\" style=\"background-image:inherit;\" role=\"img\" aria-label=\"\" data-bg-image=\"url(https:\/\/bbk.naitus.cl\/wp-content\/uploads\/2026\/01\/RedSalud_-El-Proceso-de-Creacion-de-Marca-de-RedSalud-con-BBK-Group.webp)\"><\/div>\n\t\t\t\t<div class=\"elementor-cta__bg-overlay\"><\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-cta__content\">\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-cta__title elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tRedSalud: The RedSalud Branding Process with BBK Group\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__description elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tNew brand, Brand Essence, to integrate diverse health and dental center networks scattered across the country.\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__button-wrapper elementor-cta__content-item elementor-content-item \">\n\t\t\t\t\t<span class=\"elementor-cta__button elementor-button elementor-size-\">\n\t\t\t\t\t\tVer caso\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-ribbon\">\n\t\t\t\t<div class=\"elementor-ribbon-inner\">\n\t\t\t\t\tExperience Strategy &amp; Design\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"10267\" class=\"elementor elementor-10267 e-loop-item e-loop-item-9871 post-9871 casos type-casos status-publish hentry category-brand-design-branding category-consultoria-estrategica-de-marca\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5555f4f e-flex e-con-boxed e-con e-parent\" data-id=\"5555f4f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3c50e44 elementor-cta--skin-cover elementor-cta--valign-bottom elementor-widget__width-initial elementor-bg-transform elementor-bg-transform-zoom-in elementor-widget elementor-widget-call-to-action\" data-id=\"3c50e44\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"call-to-action.default\">\n\t\t\t\t\t\t\t<a class=\"elementor-cta\" href=\"https:\/\/bbk.naitus.cl\/en\/case-studies\/efe-identidad-visual-de-efe-conectando-chile-en-cada-linea\/\">\n\t\t\t\t\t<div class=\"elementor-cta__bg-wrapper\">\n\t\t\t\t<div class=\"elementor-cta__bg elementor-bg lazyload\" style=\"background-image:inherit;\" role=\"img\" aria-label=\"\" data-bg-image=\"url(https:\/\/bbk.naitus.cl\/wp-content\/uploads\/2026\/06\/banner-principal-estrategia-y-diseno-de-exp.png)\"><\/div>\n\t\t\t\t<div class=\"elementor-cta__bg-overlay\"><\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-cta__content\">\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-cta__title elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tEFE Visual Identity Connecting Chile on Every Line\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__description elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tUnification of EFE's visual identity to build a coherent, recognizable, and relatable brand, improving the user experience throughout the entire railway system.\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__button-wrapper elementor-cta__content-item elementor-content-item \">\n\t\t\t\t\t<span class=\"elementor-cta__button elementor-button elementor-size-\">\n\t\t\t\t\t\tVer caso\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-ribbon\">\n\t\t\t\t<div class=\"elementor-ribbon-inner\">\n\t\t\t\t\tBrand Design &amp; Branding\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"10267\" class=\"elementor elementor-10267 e-loop-item e-loop-item-9876 post-9876 casos type-casos status-publish hentry category-diseno-de-marcas-y-branding\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5555f4f e-flex e-con-boxed e-con e-parent\" data-id=\"5555f4f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3c50e44 elementor-cta--skin-cover elementor-cta--valign-bottom elementor-widget__width-initial elementor-bg-transform elementor-bg-transform-zoom-in elementor-widget elementor-widget-call-to-action\" data-id=\"3c50e44\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"call-to-action.default\">\n\t\t\t\t\t\t\t<a class=\"elementor-cta\" href=\"https:\/\/bbk.naitus.cl\/en\/case-studies\/aguas-andinas-desarrollo-de-marca-caso-biociudad-de-aguas-andinas\/\">\n\t\t\t\t\t<div class=\"elementor-cta__bg-wrapper\">\n\t\t\t\t<div class=\"elementor-cta__bg elementor-bg lazyload\" style=\"background-image:inherit;\" role=\"img\" aria-label=\"\" data-bg-image=\"url(https:\/\/bbk.naitus.cl\/wp-content\/uploads\/2026\/06\/Aguas-Andinas_-Desarrollo-de-Marca-Caso-BioCiudad-de-Aguas-Andinas.jpg)\"><\/div>\n\t\t\t\t<div class=\"elementor-cta__bg-overlay\"><\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-cta__content\">\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-cta__title elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tAguas Andinas: Brand Development, BioCiudad Case Study\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__description elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tCreation of the BioCiudad brand, strengthening citizen trust and positioning a sustainable solution to the water crisis.\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__button-wrapper elementor-cta__content-item elementor-content-item \">\n\t\t\t\t\t<span class=\"elementor-cta__button elementor-button elementor-size-\">\n\t\t\t\t\t\tVer caso\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-ribbon\">\n\t\t\t\t<div class=\"elementor-ribbon-inner\">\n\t\t\t\t\tAdvertising and Content\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"10267\" class=\"elementor elementor-10267 e-loop-item e-loop-item-9879 post-9879 casos type-casos status-publish hentry category-diseno-de-marcas-y-branding category-strategic-brand-consulting\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5555f4f e-flex e-con-boxed e-con e-parent\" data-id=\"5555f4f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3c50e44 elementor-cta--skin-cover elementor-cta--valign-bottom elementor-widget__width-initial elementor-bg-transform elementor-bg-transform-zoom-in elementor-widget elementor-widget-call-to-action\" data-id=\"3c50e44\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"call-to-action.default\">\n\t\t\t\t\t\t\t<a class=\"elementor-cta\" href=\"https:\/\/bbk.naitus.cl\/en\/case-studies\/ilc-construccion-de-un-proposito-estrategico-transversal-para-el-grupo-ilc\/\">\n\t\t\t\t\t<div class=\"elementor-cta__bg-wrapper\">\n\t\t\t\t<div class=\"elementor-cta__bg elementor-bg lazyload\" style=\"background-image:inherit;\" role=\"img\" aria-label=\"\" data-bg-image=\"url(https:\/\/bbk.naitus.cl\/wp-content\/uploads\/2026\/06\/ILC_-Construccion-de-un-proposito-estrategico-transversal-para-el-Grupo-ILC.jpg)\"><\/div>\n\t\t\t\t<div class=\"elementor-cta__bg-overlay\"><\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-cta__content\">\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-cta__title elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tILC: Building a transversal strategic purpose for the ILC Group\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__description elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tStrengthening an empathetic brand with common, actionable objectives focused on a more human brand experience.Strengthening an empathetic brand with common, actionable objectives focused on a more hum\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__button-wrapper elementor-cta__content-item elementor-content-item \">\n\t\t\t\t\t<span class=\"elementor-cta__button elementor-button elementor-size-\">\n\t\t\t\t\t\tVer caso\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-ribbon\">\n\t\t\t\t<div class=\"elementor-ribbon-inner\">\n\t\t\t\t\tStrategic Brand Consulting\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<span class=\"e-load-more-spinner\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-spinner\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M304 48c0 26.51-21.49 48-48 48s-48-21.49-48-48 21.49-48 48-48 48 21.49 48 48zm-48 368c-26.51 0-48 21.49-48 48s21.49 48 48 48 48-21.49 48-48-21.49-48-48-48zm208-208c-26.51 0-48 21.49-48 48s21.49 48 48 48 48-21.49 48-48-21.49-48-48-48zM96 256c0-26.51-21.49-48-48-48S0 229.49 0 256s21.49 48 48 48 48-21.49 48-48zm12.922 99.078c-26.51 0-48 21.49-48 48s21.49 48 48 48 48-21.49 48-48c0-26.509-21.491-48-48-48zm294.156 0c-26.51 0-48 21.49-48 48s21.49 48 48 48 48-21.49 48-48c0-26.509-21.49-48-48-48zM108.922 60.922c-26.51 0-48 21.49-48 48s21.49 48 48 48 48-21.49 48-48-21.491-48-48-48z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div id=\"e-n-tab-content-2039962832\" role=\"tabpanel\" aria-labelledby=\"strategic-brand-consulting\" data-tab-index=\"2\" style=\"--n-tabs-title-order: 2;\" class=\" elementor-element elementor-element-4490d1f e-con-full e-flex e-con e-child\" data-id=\"4490d1f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1b8288a elementor-grid-3 elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-widget elementor-widget-loop-grid\" data-id=\"1b8288a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;template_id&quot;:10267,&quot;row_gap&quot;:{&quot;unit&quot;:&quot;em&quot;,&quot;size&quot;:1,&quot;sizes&quot;:[]},&quot;row_gap_tablet&quot;:{&quot;unit&quot;:&quot;em&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;row_gap_mobile&quot;:{&quot;unit&quot;:&quot;em&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;pagination_type&quot;:&quot;load_more_infinite_scroll&quot;,&quot;_skin&quot;:&quot;post&quot;,&quot;columns&quot;:&quot;3&quot;,&quot;columns_tablet&quot;:&quot;2&quot;,&quot;columns_mobile&quot;:&quot;1&quot;,&quot;edit_handle_selector&quot;:&quot;[data-elementor-type=\\&quot;loop-item\\&quot;]&quot;,&quot;load_more_spinner&quot;:{&quot;value&quot;:&quot;fas fa-spinner&quot;,&quot;library&quot;:&quot;fa-solid&quot;}}\" data-widget_type=\"loop-grid.post\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-loop-container elementor-grid\" role=\"list\">\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"10267\" class=\"elementor elementor-10267 e-loop-item e-loop-item-9851 post-9851 casos type-casos status-publish hentry category-strategic-brand-consulting\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5555f4f e-flex e-con-boxed e-con e-parent\" data-id=\"5555f4f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3c50e44 elementor-cta--skin-cover elementor-cta--valign-bottom elementor-widget__width-initial elementor-bg-transform elementor-bg-transform-zoom-in elementor-widget elementor-widget-call-to-action\" data-id=\"3c50e44\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"call-to-action.default\">\n\t\t\t\t\t\t\t<a class=\"elementor-cta\" href=\"https:\/\/bbk.naitus.cl\/en\/case-studies\/exeed-chile-the-success-of-exeed-chile\/\">\n\t\t\t\t\t<div class=\"elementor-cta__bg-wrapper\">\n\t\t\t\t<div class=\"elementor-cta__bg elementor-bg lazyload\" style=\"background-image:inherit;\" role=\"img\" aria-label=\"\" data-bg-image=\"url(https:\/\/bbk.naitus.cl\/wp-content\/uploads\/2026\/06\/EXEDD.jpg)\"><\/div>\n\t\t\t\t<div class=\"elementor-cta__bg-overlay\"><\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-cta__content\">\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-cta__title elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tExeed Chile: The Success of Exeed Chile\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__description elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tDevelopment of a brand and digital strategy for its arrival in Chile with the intention of positioning itself as a benchmark for quality and sophistication.\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__button-wrapper elementor-cta__content-item elementor-content-item \">\n\t\t\t\t\t<span class=\"elementor-cta__button elementor-button elementor-size-\">\n\t\t\t\t\t\tVer caso\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-ribbon\">\n\t\t\t\t<div class=\"elementor-ribbon-inner\">\n\t\t\t\t\tStrategic Brand Consulting\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"10267\" class=\"elementor elementor-10267 e-loop-item e-loop-item-9879 post-9879 casos type-casos status-publish hentry category-diseno-de-marcas-y-branding category-strategic-brand-consulting\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5555f4f e-flex e-con-boxed e-con e-parent\" data-id=\"5555f4f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3c50e44 elementor-cta--skin-cover elementor-cta--valign-bottom elementor-widget__width-initial elementor-bg-transform elementor-bg-transform-zoom-in elementor-widget elementor-widget-call-to-action\" data-id=\"3c50e44\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"call-to-action.default\">\n\t\t\t\t\t\t\t<a class=\"elementor-cta\" href=\"https:\/\/bbk.naitus.cl\/en\/case-studies\/ilc-construccion-de-un-proposito-estrategico-transversal-para-el-grupo-ilc\/\">\n\t\t\t\t\t<div class=\"elementor-cta__bg-wrapper\">\n\t\t\t\t<div class=\"elementor-cta__bg elementor-bg lazyload\" style=\"background-image:inherit;\" role=\"img\" aria-label=\"\" data-bg-image=\"url(https:\/\/bbk.naitus.cl\/wp-content\/uploads\/2026\/06\/ILC_-Construccion-de-un-proposito-estrategico-transversal-para-el-Grupo-ILC.jpg)\"><\/div>\n\t\t\t\t<div class=\"elementor-cta__bg-overlay\"><\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-cta__content\">\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-cta__title elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tILC: Building a transversal strategic purpose for the ILC Group\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__description elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tStrengthening an empathetic brand with common, actionable objectives focused on a more human brand experience.Strengthening an empathetic brand with common, actionable objectives focused on a more hum\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__button-wrapper elementor-cta__content-item elementor-content-item \">\n\t\t\t\t\t<span class=\"elementor-cta__button elementor-button elementor-size-\">\n\t\t\t\t\t\tVer caso\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-ribbon\">\n\t\t\t\t<div class=\"elementor-ribbon-inner\">\n\t\t\t\t\tStrategic Brand Consulting\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<span class=\"e-load-more-spinner\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-spinner\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M304 48c0 26.51-21.49 48-48 48s-48-21.49-48-48 21.49-48 48-48 48 21.49 48 48zm-48 368c-26.51 0-48 21.49-48 48s21.49 48 48 48 48-21.49 48-48-21.49-48-48-48zm208-208c-26.51 0-48 21.49-48 48s21.49 48 48 48 48-21.49 48-48-21.49-48-48-48zM96 256c0-26.51-21.49-48-48-48S0 229.49 0 256s21.49 48 48 48 48-21.49 48-48zm12.922 99.078c-26.51 0-48 21.49-48 48s21.49 48 48 48 48-21.49 48-48c0-26.509-21.491-48-48-48zm294.156 0c-26.51 0-48 21.49-48 48s21.49 48 48 48 48-21.49 48-48c0-26.509-21.49-48-48-48zM108.922 60.922c-26.51 0-48 21.49-48 48s21.49 48 48 48 48-21.49 48-48-21.491-48-48-48z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div id=\"e-n-tab-content-2039962833\" role=\"tabpanel\" aria-labelledby=\"advertising-and-contents\" data-tab-index=\"3\" style=\"--n-tabs-title-order: 3;\" class=\" elementor-element elementor-element-84eaaed e-con-full e-flex e-con e-child\" data-id=\"84eaaed\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b8bfe26 elementor-grid-3 elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-widget elementor-widget-loop-grid\" data-id=\"b8bfe26\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;template_id&quot;:10267,&quot;row_gap&quot;:{&quot;unit&quot;:&quot;em&quot;,&quot;size&quot;:1,&quot;sizes&quot;:[]},&quot;row_gap_tablet&quot;:{&quot;unit&quot;:&quot;em&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;row_gap_mobile&quot;:{&quot;unit&quot;:&quot;em&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;pagination_type&quot;:&quot;load_more_infinite_scroll&quot;,&quot;_skin&quot;:&quot;post&quot;,&quot;columns&quot;:&quot;3&quot;,&quot;columns_tablet&quot;:&quot;2&quot;,&quot;columns_mobile&quot;:&quot;1&quot;,&quot;edit_handle_selector&quot;:&quot;[data-elementor-type=\\&quot;loop-item\\&quot;]&quot;,&quot;load_more_spinner&quot;:{&quot;value&quot;:&quot;fas fa-spinner&quot;,&quot;library&quot;:&quot;fa-solid&quot;}}\" data-widget_type=\"loop-grid.post\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-loop-nothing-found-message\">\n\t\t\t\t\t<div class=\"e-loop-nothing-found-message__text\">\n\t\t\t\tIt seems we can\u2019t find what you\u2019re looking for.\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div id=\"e-n-tab-content-2039962834\" role=\"tabpanel\" aria-labelledby=\"brand-design-branding\" data-tab-index=\"4\" style=\"--n-tabs-title-order: 4;\" class=\" elementor-element elementor-element-073c409 e-con-full e-flex e-con e-child\" data-id=\"073c409\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e92723c elementor-grid-3 elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-widget elementor-widget-loop-grid\" data-id=\"e92723c\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;template_id&quot;:10267,&quot;row_gap&quot;:{&quot;unit&quot;:&quot;em&quot;,&quot;size&quot;:1,&quot;sizes&quot;:[]},&quot;row_gap_tablet&quot;:{&quot;unit&quot;:&quot;em&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;row_gap_mobile&quot;:{&quot;unit&quot;:&quot;em&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;pagination_type&quot;:&quot;load_more_infinite_scroll&quot;,&quot;_skin&quot;:&quot;post&quot;,&quot;columns&quot;:&quot;3&quot;,&quot;columns_tablet&quot;:&quot;2&quot;,&quot;columns_mobile&quot;:&quot;1&quot;,&quot;edit_handle_selector&quot;:&quot;[data-elementor-type=\\&quot;loop-item\\&quot;]&quot;,&quot;load_more_spinner&quot;:{&quot;value&quot;:&quot;fas fa-spinner&quot;,&quot;library&quot;:&quot;fa-solid&quot;}}\" data-widget_type=\"loop-grid.post\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-loop-container elementor-grid\" role=\"list\">\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"10267\" class=\"elementor elementor-10267 e-loop-item e-loop-item-9871 post-9871 casos type-casos status-publish hentry category-brand-design-branding category-consultoria-estrategica-de-marca\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5555f4f e-flex e-con-boxed e-con e-parent\" data-id=\"5555f4f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3c50e44 elementor-cta--skin-cover elementor-cta--valign-bottom elementor-widget__width-initial elementor-bg-transform elementor-bg-transform-zoom-in elementor-widget elementor-widget-call-to-action\" data-id=\"3c50e44\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"call-to-action.default\">\n\t\t\t\t\t\t\t<a class=\"elementor-cta\" href=\"https:\/\/bbk.naitus.cl\/en\/case-studies\/efe-identidad-visual-de-efe-conectando-chile-en-cada-linea\/\">\n\t\t\t\t\t<div class=\"elementor-cta__bg-wrapper\">\n\t\t\t\t<div class=\"elementor-cta__bg elementor-bg lazyload\" style=\"background-image:inherit;\" role=\"img\" aria-label=\"\" data-bg-image=\"url(https:\/\/bbk.naitus.cl\/wp-content\/uploads\/2026\/06\/banner-principal-estrategia-y-diseno-de-exp.png)\"><\/div>\n\t\t\t\t<div class=\"elementor-cta__bg-overlay\"><\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-cta__content\">\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-cta__title elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tEFE Visual Identity Connecting Chile on Every Line\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__description elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tUnification of EFE's visual identity to build a coherent, recognizable, and relatable brand, improving the user experience throughout the entire railway system.\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__button-wrapper elementor-cta__content-item elementor-content-item \">\n\t\t\t\t\t<span class=\"elementor-cta__button elementor-button elementor-size-\">\n\t\t\t\t\t\tVer caso\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-ribbon\">\n\t\t\t\t<div class=\"elementor-ribbon-inner\">\n\t\t\t\t\tBrand Design &amp; Branding\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<span class=\"e-load-more-spinner\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-spinner\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M304 48c0 26.51-21.49 48-48 48s-48-21.49-48-48 21.49-48 48-48 48 21.49 48 48zm-48 368c-26.51 0-48 21.49-48 48s21.49 48 48 48 48-21.49 48-48-21.49-48-48-48zm208-208c-26.51 0-48 21.49-48 48s21.49 48 48 48 48-21.49 48-48-21.49-48-48-48zM96 256c0-26.51-21.49-48-48-48S0 229.49 0 256s21.49 48 48 48 48-21.49 48-48zm12.922 99.078c-26.51 0-48 21.49-48 48s21.49 48 48 48 48-21.49 48-48c0-26.509-21.491-48-48-48zm294.156 0c-26.51 0-48 21.49-48 48s21.49 48 48 48 48-21.49 48-48c0-26.509-21.49-48-48-48zM108.922 60.922c-26.51 0-48 21.49-48 48s21.49 48 48 48 48-21.49 48-48-21.491-48-48-48z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div id=\"e-n-tab-content-2039962835\" role=\"tabpanel\" aria-labelledby=\"architecture-spatial-design\" data-tab-index=\"5\" style=\"--n-tabs-title-order: 5;\" class=\" elementor-element elementor-element-7aef1f4 e-con-full e-flex e-con e-child\" data-id=\"7aef1f4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e35a685 elementor-grid-3 elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-widget elementor-widget-loop-grid\" data-id=\"e35a685\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;template_id&quot;:10267,&quot;row_gap&quot;:{&quot;unit&quot;:&quot;em&quot;,&quot;size&quot;:1,&quot;sizes&quot;:[]},&quot;row_gap_tablet&quot;:{&quot;unit&quot;:&quot;em&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;row_gap_mobile&quot;:{&quot;unit&quot;:&quot;em&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;pagination_type&quot;:&quot;load_more_infinite_scroll&quot;,&quot;_skin&quot;:&quot;post&quot;,&quot;columns&quot;:&quot;3&quot;,&quot;columns_tablet&quot;:&quot;2&quot;,&quot;columns_mobile&quot;:&quot;1&quot;,&quot;edit_handle_selector&quot;:&quot;[data-elementor-type=\\&quot;loop-item\\&quot;]&quot;,&quot;load_more_spinner&quot;:{&quot;value&quot;:&quot;fas fa-spinner&quot;,&quot;library&quot;:&quot;fa-solid&quot;}}\" data-widget_type=\"loop-grid.post\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-loop-container elementor-grid\" role=\"list\">\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"10267\" class=\"elementor elementor-10267 e-loop-item e-loop-item-10535 post-10535 casos type-casos status-publish hentry category-architecture-spatial-design\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5555f4f e-flex e-con-boxed e-con e-parent\" data-id=\"5555f4f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3c50e44 elementor-cta--skin-cover elementor-cta--valign-bottom elementor-widget__width-initial elementor-bg-transform elementor-bg-transform-zoom-in elementor-widget elementor-widget-call-to-action\" data-id=\"3c50e44\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"call-to-action.default\">\n\t\t\t\t\t\t\t<a class=\"elementor-cta\" href=\"https:\/\/bbk.naitus.cl\/en\/case-studies\/alex-diseno-de-tienda-manualizacion-de-propuesta-y-acompanamiento-en-flagstore\/\">\n\t\t\t\t\t<div class=\"elementor-cta__bg-wrapper\">\n\t\t\t\t<div class=\"elementor-cta__bg elementor-bg lazyload\" style=\"background-image:inherit;\" role=\"img\" aria-label=\"\" data-bg-image=\"url(https:\/\/bbk.naitus.cl\/wp-content\/uploads\/2026\/07\/ALEX-scaled.jpg)\"><\/div>\n\t\t\t\t<div class=\"elementor-cta__bg-overlay\"><\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-cta__content\">\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-cta__title elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tAlex: Dise\u00f1o de tienda, manualizaci\u00f3n de propuesta y acompa\u00f1amiento en flagstore\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__description elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tConoce c\u00f3mo desarrollamos un lenguaje visual para Alex que unifica sus tiendas y fortalece su identidad.\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__button-wrapper elementor-cta__content-item elementor-content-item \">\n\t\t\t\t\t<span class=\"elementor-cta__button elementor-button elementor-size-\">\n\t\t\t\t\t\tVer caso\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-ribbon\">\n\t\t\t\t<div class=\"elementor-ribbon-inner\">\n\t\t\t\t\tStrategic Brand Consulting\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"10267\" class=\"elementor elementor-10267 e-loop-item e-loop-item-9795 post-9795 casos type-casos status-publish hentry category-architecture-spatial-design category-arquitectura-y-diseno-de-espacios\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5555f4f e-flex e-con-boxed e-con e-parent\" data-id=\"5555f4f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3c50e44 elementor-cta--skin-cover elementor-cta--valign-bottom elementor-widget__width-initial elementor-bg-transform elementor-bg-transform-zoom-in elementor-widget elementor-widget-call-to-action\" data-id=\"3c50e44\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"call-to-action.default\">\n\t\t\t\t\t\t\t<a class=\"elementor-cta\" href=\"https:\/\/bbk.naitus.cl\/en\/case-studies\/accessible-architecture-for-a-more-human-healthcare-experience-at-redsalud-vitacura\/\">\n\t\t\t\t\t<div class=\"elementor-cta__bg-wrapper\">\n\t\t\t\t<div class=\"elementor-cta__bg elementor-bg lazyload\" style=\"background-image:inherit;\" role=\"img\" aria-label=\"\" data-bg-image=\"url(https:\/\/bbk.naitus.cl\/wp-content\/uploads\/2026\/01\/Arquitectura-accesible-para-una-experiencia-de-salud-mas-humana-en-RedSalud-Vitacura.webp)\"><\/div>\n\t\t\t\t<div class=\"elementor-cta__bg-overlay\"><\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-cta__content\">\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-cta__title elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tAccessible architecture for a more human health experience at RedSalud Vitacura\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__description elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tWe redefined outpatient care for older adults through a comprehensive, relational model focused on the experience.\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__button-wrapper elementor-cta__content-item elementor-content-item \">\n\t\t\t\t\t<span class=\"elementor-cta__button elementor-button elementor-size-\">\n\t\t\t\t\t\tVer caso\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-ribbon\">\n\t\t\t\t<div class=\"elementor-ribbon-inner\">\n\t\t\t\t\tArchitecture &amp; Spatial Design\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<span class=\"e-load-more-spinner\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-spinner\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M304 48c0 26.51-21.49 48-48 48s-48-21.49-48-48 21.49-48 48-48 48 21.49 48 48zm-48 368c-26.51 0-48 21.49-48 48s21.49 48 48 48 48-21.49 48-48-21.49-48-48-48zm208-208c-26.51 0-48 21.49-48 48s21.49 48 48 48 48-21.49 48-48-21.49-48-48-48zM96 256c0-26.51-21.49-48-48-48S0 229.49 0 256s21.49 48 48 48 48-21.49 48-48zm12.922 99.078c-26.51 0-48 21.49-48 48s21.49 48 48 48 48-21.49 48-48c0-26.509-21.491-48-48-48zm294.156 0c-26.51 0-48 21.49-48 48s21.49 48 48 48 48-21.49 48-48c0-26.509-21.49-48-48-48zM108.922 60.922c-26.51 0-48 21.49-48 48s21.49 48 48 48 48-21.49 48-48-21.491-48-48-48z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div id=\"e-n-tab-content-2039962836\" role=\"tabpanel\" aria-labelledby=\"brand-consumer-studies\" data-tab-index=\"6\" style=\"--n-tabs-title-order: 6;\" class=\" elementor-element elementor-element-ffebda0 e-con-full e-flex e-con e-child\" data-id=\"ffebda0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f843bb5 elementor-grid-3 elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-widget elementor-widget-loop-grid\" data-id=\"f843bb5\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;template_id&quot;:10267,&quot;row_gap&quot;:{&quot;unit&quot;:&quot;em&quot;,&quot;size&quot;:1,&quot;sizes&quot;:[]},&quot;row_gap_tablet&quot;:{&quot;unit&quot;:&quot;em&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;row_gap_mobile&quot;:{&quot;unit&quot;:&quot;em&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;pagination_type&quot;:&quot;load_more_infinite_scroll&quot;,&quot;_skin&quot;:&quot;post&quot;,&quot;columns&quot;:&quot;3&quot;,&quot;columns_tablet&quot;:&quot;2&quot;,&quot;columns_mobile&quot;:&quot;1&quot;,&quot;edit_handle_selector&quot;:&quot;[data-elementor-type=\\&quot;loop-item\\&quot;]&quot;,&quot;load_more_spinner&quot;:{&quot;value&quot;:&quot;fas fa-spinner&quot;,&quot;library&quot;:&quot;fa-solid&quot;}}\" data-widget_type=\"loop-grid.post\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-loop-nothing-found-message\">\n\t\t\t\t\t<div class=\"e-loop-nothing-found-message__text\">\n\t\t\t\tIt seems we can\u2019t find what you\u2019re looking for.\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div id=\"e-n-tab-content-2039962837\" role=\"tabpanel\" aria-labelledby=\"web-development\" data-tab-index=\"7\" style=\"--n-tabs-title-order: 7;\" class=\" elementor-element elementor-element-2808549 e-con-full e-flex e-con e-child\" data-id=\"2808549\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9763e34 elementor-grid-3 elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-widget elementor-widget-loop-grid\" data-id=\"9763e34\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;template_id&quot;:10267,&quot;row_gap&quot;:{&quot;unit&quot;:&quot;em&quot;,&quot;size&quot;:1,&quot;sizes&quot;:[]},&quot;row_gap_tablet&quot;:{&quot;unit&quot;:&quot;em&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;row_gap_mobile&quot;:{&quot;unit&quot;:&quot;em&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;pagination_type&quot;:&quot;load_more_infinite_scroll&quot;,&quot;_skin&quot;:&quot;post&quot;,&quot;columns&quot;:&quot;3&quot;,&quot;columns_tablet&quot;:&quot;2&quot;,&quot;columns_mobile&quot;:&quot;1&quot;,&quot;edit_handle_selector&quot;:&quot;[data-elementor-type=\\&quot;loop-item\\&quot;]&quot;,&quot;load_more_spinner&quot;:{&quot;value&quot;:&quot;fas fa-spinner&quot;,&quot;library&quot;:&quot;fa-solid&quot;}}\" data-widget_type=\"loop-grid.post\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-loop-nothing-found-message\">\n\t\t\t\t\t<div class=\"e-loop-nothing-found-message__text\">\n\t\t\t\tIt seems we can\u2019t find what you\u2019re looking for.\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div id=\"e-n-tab-content-2039962838\" role=\"tabpanel\" aria-labelledby=\"experience-strategy-design\" data-tab-index=\"8\" style=\"--n-tabs-title-order: 8;\" class=\" elementor-element elementor-element-6f70daf e-con-full e-flex e-con e-child\" data-id=\"6f70daf\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-005c1f6 elementor-grid-3 elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-widget elementor-widget-loop-grid\" data-id=\"005c1f6\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;template_id&quot;:10267,&quot;row_gap&quot;:{&quot;unit&quot;:&quot;em&quot;,&quot;size&quot;:1,&quot;sizes&quot;:[]},&quot;row_gap_tablet&quot;:{&quot;unit&quot;:&quot;em&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;row_gap_mobile&quot;:{&quot;unit&quot;:&quot;em&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;pagination_type&quot;:&quot;load_more_infinite_scroll&quot;,&quot;_skin&quot;:&quot;post&quot;,&quot;columns&quot;:&quot;3&quot;,&quot;columns_tablet&quot;:&quot;2&quot;,&quot;columns_mobile&quot;:&quot;1&quot;,&quot;edit_handle_selector&quot;:&quot;[data-elementor-type=\\&quot;loop-item\\&quot;]&quot;,&quot;load_more_spinner&quot;:{&quot;value&quot;:&quot;fas fa-spinner&quot;,&quot;library&quot;:&quot;fa-solid&quot;}}\" data-widget_type=\"loop-grid.post\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-loop-container elementor-grid\" role=\"list\">\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"10267\" class=\"elementor elementor-10267 e-loop-item e-loop-item-9818 post-9818 casos type-casos status-publish hentry category-experience-strategy-design\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5555f4f e-flex e-con-boxed e-con e-parent\" data-id=\"5555f4f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3c50e44 elementor-cta--skin-cover elementor-cta--valign-bottom elementor-widget__width-initial elementor-bg-transform elementor-bg-transform-zoom-in elementor-widget elementor-widget-call-to-action\" data-id=\"3c50e44\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"call-to-action.default\">\n\t\t\t\t\t\t\t<a class=\"elementor-cta\" href=\"https:\/\/bbk.naitus.cl\/en\/case-studies\/imicar-how-to-improve-the-customer-experience-map\/\">\n\t\t\t\t\t<div class=\"elementor-cta__bg-wrapper\">\n\t\t\t\t<div class=\"elementor-cta__bg elementor-bg lazyload\" style=\"background-image:inherit;\" role=\"img\" aria-label=\"\" data-bg-image=\"url(https:\/\/bbk.naitus.cl\/wp-content\/uploads\/2026\/06\/IMICAR-1.jpg)\"><\/div>\n\t\t\t\t<div class=\"elementor-cta__bg-overlay\"><\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-cta__content\">\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-cta__title elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tImicar: How to improve the customer experience map\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__description elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tDiscover how Imicar optimized its customer experience map to differentiate itself in a highly competitive B2B market.\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__button-wrapper elementor-cta__content-item elementor-content-item \">\n\t\t\t\t\t<span class=\"elementor-cta__button elementor-button elementor-size-\">\n\t\t\t\t\t\tVer caso\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-ribbon\">\n\t\t\t\t<div class=\"elementor-ribbon-inner\">\n\t\t\t\t\tEstrategia y Dise\u00f1o de Experiencia\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"10267\" class=\"elementor elementor-10267 e-loop-item e-loop-item-9821 post-9821 casos type-casos status-publish hentry category-experience-strategy-design\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5555f4f e-flex e-con-boxed e-con e-parent\" data-id=\"5555f4f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3c50e44 elementor-cta--skin-cover elementor-cta--valign-bottom elementor-widget__width-initial elementor-bg-transform elementor-bg-transform-zoom-in elementor-widget elementor-widget-call-to-action\" data-id=\"3c50e44\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"call-to-action.default\">\n\t\t\t\t\t\t\t<a class=\"elementor-cta\" href=\"https:\/\/bbk.naitus.cl\/en\/case-studies\/bbk-group-y-walmart-chile-innovando-en-experiencia-de-servicio\/\">\n\t\t\t\t\t<div class=\"elementor-cta__bg-wrapper\">\n\t\t\t\t<div class=\"elementor-cta__bg elementor-bg lazyload\" style=\"background-image:inherit;\" role=\"img\" aria-label=\"\" data-bg-image=\"url(https:\/\/bbk.naitus.cl\/wp-content\/uploads\/2026\/06\/Walmart_-Innovando-en-Experiencia-de-Servicio.jpg)\"><\/div>\n\t\t\t\t<div class=\"elementor-cta__bg-overlay\"><\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-cta__content\">\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-cta__title elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tWalmart: Innovating in Service Experience\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__description elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tDiagnosis of the experience at Walmart Chile, allowing the identification of key retention drivers and the design of an experience model validated through testing.\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__button-wrapper elementor-cta__content-item elementor-content-item \">\n\t\t\t\t\t<span class=\"elementor-cta__button elementor-button elementor-size-\">\n\t\t\t\t\t\tVer caso\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-ribbon\">\n\t\t\t\t<div class=\"elementor-ribbon-inner\">\n\t\t\t\t\tExperience Strategy &amp; Design\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"10267\" class=\"elementor elementor-10267 e-loop-item e-loop-item-9858 post-9858 casos type-casos status-publish hentry category-experience-strategy-design\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-5555f4f e-flex e-con-boxed e-con e-parent\" data-id=\"5555f4f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3c50e44 elementor-cta--skin-cover elementor-cta--valign-bottom elementor-widget__width-initial elementor-bg-transform elementor-bg-transform-zoom-in elementor-widget elementor-widget-call-to-action\" data-id=\"3c50e44\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"call-to-action.default\">\n\t\t\t\t\t\t\t<a class=\"elementor-cta\" href=\"https:\/\/bbk.naitus.cl\/en\/case-studies\/afp-habitat-experiencia-de-afiliados-en-afp-innovacion-y-futuro\/\">\n\t\t\t\t\t<div class=\"elementor-cta__bg-wrapper\">\n\t\t\t\t<div class=\"elementor-cta__bg elementor-bg lazyload\" style=\"background-image:inherit;\" role=\"img\" aria-label=\"\" data-bg-image=\"url(https:\/\/bbk.naitus.cl\/wp-content\/uploads\/2026\/06\/AFP-Habitat_-Experiencia-de-afiliados-en-AFP-Innovacion-y-futuro.jpg)\"><\/div>\n\t\t\t\t<div class=\"elementor-cta__bg-overlay\"><\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-cta__content\">\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-cta__title elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tAFP Habitat: Affiliate Experience in AFP, Innovation, and Future\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__description elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tBBK Group helped AFP Habitat improve the affiliate experience with an innovative approach based on Behavioral Economics and digitalization.\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__button-wrapper elementor-cta__content-item elementor-content-item \">\n\t\t\t\t\t<span class=\"elementor-cta__button elementor-button elementor-size-\">\n\t\t\t\t\t\tVer caso\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-ribbon\">\n\t\t\t\t<div class=\"elementor-ribbon-inner\">\n\t\t\t\t\tExperience Strategy &amp; Design\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<span class=\"e-load-more-spinner\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-spinner\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M304 48c0 26.51-21.49 48-48 48s-48-21.49-48-48 21.49-48 48-48 48 21.49 48 48zm-48 368c-26.51 0-48 21.49-48 48s21.49 48 48 48 48-21.49 48-48-21.49-48-48-48zm208-208c-26.51 0-48 21.49-48 48s21.49 48 48 48 48-21.49 48-48-21.49-48-48-48zM96 256c0-26.51-21.49-48-48-48S0 229.49 0 256s21.49 48 48 48 48-21.49 48-48zm12.922 99.078c-26.51 0-48 21.49-48 48s21.49 48 48 48 48-21.49 48-48c0-26.509-21.491-48-48-48zm294.156 0c-26.51 0-48 21.49-48 48s21.49 48 48 48 48-21.49 48-48c0-26.509-21.49-48-48-48zM108.922 60.922c-26.51 0-48 21.49-48 48s21.49 48 48 48 48-21.49 48-48-21.491-48-48-48z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div id=\"e-n-tab-content-2039962839\" role=\"tabpanel\" aria-labelledby=\"brand-factory \" data-tab-index=\"9\" style=\"--n-tabs-title-order: 9;\" class=\" elementor-element elementor-element-d6b7f2d e-con-full e-flex e-con e-child\" data-id=\"d6b7f2d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-32abe18 elementor-grid-3 elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-widget elementor-widget-loop-grid\" data-id=\"32abe18\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;template_id&quot;:10267,&quot;row_gap&quot;:{&quot;unit&quot;:&quot;em&quot;,&quot;size&quot;:1,&quot;sizes&quot;:[]},&quot;row_gap_tablet&quot;:{&quot;unit&quot;:&quot;em&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;row_gap_mobile&quot;:{&quot;unit&quot;:&quot;em&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;pagination_type&quot;:&quot;load_more_infinite_scroll&quot;,&quot;_skin&quot;:&quot;post&quot;,&quot;columns&quot;:&quot;3&quot;,&quot;columns_tablet&quot;:&quot;2&quot;,&quot;columns_mobile&quot;:&quot;1&quot;,&quot;edit_handle_selector&quot;:&quot;[data-elementor-type=\\&quot;loop-item\\&quot;]&quot;,&quot;load_more_spinner&quot;:{&quot;value&quot;:&quot;fas fa-spinner&quot;,&quot;library&quot;:&quot;fa-solid&quot;}}\" data-widget_type=\"loop-grid.post\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-loop-nothing-found-message\">\n\t\t\t\t\t<div class=\"e-loop-nothing-found-message__text\">\n\t\t\t\tIt seems we can\u2019t find what you\u2019re looking for.\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ce6b504 elementor-widget elementor-widget-html\" data-id=\"ce6b504\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<script>document.addEventListener(\"DOMContentLoaded\", function() {\r\n  \/\/ Se aplica un retraso de 500ms para asegurar que Elementor termine de cargar sus scripts nativos\r\n  setTimeout(function() {\r\n    var hash = window.location.hash;\r\n    \r\n    if (hash) {\r\n      \/\/ Busca el elemento en la p\u00e1gina que coincida con el hash (ej. #publicidad)\r\n      var targetTab = document.querySelector(hash);\r\n      \r\n      if (targetTab) {\r\n        \/\/ Busca si el elemento es la pesta\u00f1a en s\u00ed, o busca su contenedor padre (.elementor-tab-title)\r\n        var tabElement = targetTab.closest('.elementor-tab-title') || targetTab;\r\n        \r\n        \/\/ Evita hacer clic si la pesta\u00f1a ya est\u00e1 activa\r\n        if (!tabElement.classList.contains('elementor-active')) {\r\n          tabElement.click();\r\n        }\r\n        \r\n        \/\/ Hace scroll suave hacia la pesta\u00f1a para que quede a la vista (ajuste de -100px para cabeceras fijas)\r\n        window.scrollTo({\r\n          top: tabElement.getBoundingClientRect().top + window.scrollY - 100,\r\n          behavior: 'smooth'\r\n        });\r\n      }\r\n    }\r\n  }, 500); \r\n});\r\n<\/script>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>BBK Group Success stories with tangible value creation For more than a decade, we have translated complex challenges into strategic and innovative solutions for clients across the retail, transportation, and healthcare industries, among others. Projects where design, strategy, and creativity converge to drive meaningful impact. All Strategic Brand Consulting Advertising &amp; Content Brand Design &amp; [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-10343","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/bbk.naitus.cl\/en\/wp-json\/wp\/v2\/pages\/10343","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bbk.naitus.cl\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/bbk.naitus.cl\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/bbk.naitus.cl\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/bbk.naitus.cl\/en\/wp-json\/wp\/v2\/comments?post=10343"}],"version-history":[{"count":18,"href":"https:\/\/bbk.naitus.cl\/en\/wp-json\/wp\/v2\/pages\/10343\/revisions"}],"predecessor-version":[{"id":10710,"href":"https:\/\/bbk.naitus.cl\/en\/wp-json\/wp\/v2\/pages\/10343\/revisions\/10710"}],"wp:attachment":[{"href":"https:\/\/bbk.naitus.cl\/en\/wp-json\/wp\/v2\/media?parent=10343"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}